Loyalty Program pricing Learn which Loyalty Program features require a participant package and what happens when the allowance is exceeded. false W3sidGl0bGUiOiJMb3lhbHR5IFByb2dyYW0iLCJ1cmwiOiIvdXNlcnMvbG95YWx0eS1wcm9ncmFtLyJ9XQ== Loyalty Program /users/loyalty-program/ ["users","Loyalty Program"] users

Loyalty Program pricing

Learn which Loyalty Program features require a participant package and what happens when the allowance is exceeded.

Contents

  1. Availability and participant packages
  2. Features that make a program chargeable
  3. How participant packages are billed
  4. What happens if a package is not paid for

Availability and participant packages

The Loyalty Program is available on all paid Simla plans and during the trial period. It is not available on the Free plan.

A loyalty program that uses advanced features includes a free allowance for a certain number of participants. The allowance available for your account is shown in the billing area; it may vary depending on the plan and commercial terms.

Current package prices are available on the Simla pricing page. You can also see the active package and its remaining allowance under License in your account and in the profile panel.

Note

A participant is a customer registered in a loyalty program. Participants are counted across all active programs in the account, but only participants in programs that use advanced features count towards the paid allowance.

Features that make a program chargeable

Advanced loyalty features include:

  • levels that award bonus points;
  • rules for redeeming and expiring bonus points;
  • registration in the program by SMS;
  • participant activation rules, such as requiring a phone number or email address;
  • events, including welcome, repeat-purchase and birthday rewards;
  • additional conditions for awarding points or discounts based on a product variant, product, product group or manufacturer.

A loyalty program is treated as a program with advanced features if at least one of the following applies:

  • the program has active events;
  • bonus accrual conditions are configured for its levels;
  • registration by SMS is enabled;
  • participant activation verification is configured;
  • at least one participant has a positive bonus balance, including points awaiting activation;
  • at least one participant has an active event-based discount.

If none of these conditions applies, the program automatically stops being treated as a program with advanced features.

Verification SMS messages used to confirm registration or the redemption of bonus points are billed separately under the account’s messaging terms.

How participant packages are billed

If the number of participants in programs with advanced features exceeds the allowance included in the account and the required additional package is not paid for, all such programs are blocked. Their data is retained, but operations involving bonus points, discounts and events are suspended.

Programs that do not use advanced features remain available without a paid participant package, regardless of the number of participants.

Programs with advanced features are marked with a lightning icon in the list.

A lightning icon identifies a loyalty program with advanced features

What happens if a package is not paid for

The program list shows which programs use advanced features and how many participants they contain. The displayed number includes inactive participants, while billing is calculated only for active programs with advanced features.

If the participant package is not paid for, affected programs are blocked. If the account moves to the Free plan, they are stopped. A blocked program is marked with a red padlock.

A red padlock identifies a blocked loyalty program

When a program is blocked or stopped:

  • participant data is retained, but participants cannot be edited and customers cannot be registered in the program;
  • loyalty privileges cannot be selected when an order is created;
  • level recalculation and assignment stop;
  • loyalty discounts are not granted;
  • bonus points are not awarded or redeemed for orders or events;
  • some Loyalty Program API methods become unavailable;
  • program SMS messages, including registration and redemption confirmations, are not sent.

You can still open a blocked program, change its settings or stop it. This allows you to stop programs you no longer need before moving to a smaller participant package.

Changing the conditions of a blocked program does not start level recalculation. After payment and unblocking, recalculation starts automatically within 10 minutes.

License not paid

All loyalty programs are blocked. Once the license is paid, they are unblocked and continue to operate normally.

Participant allowance exceeded

The free allowance is shared across all active programs with advanced features. If their combined number of participants exceeds the allowance, those programs are blocked. They are unblocked after the participant package is increased.

If you move to a smaller or free participant package while active advanced programs exceed its allowance, those programs are stopped automatically. System administrators receive a notification, and the action log records which programs were stopped.

Free plan

The Loyalty Program is not available on the Free plan. When the account moves to this plan—manually, through support or automatically after the trial ends—all loyalty programs are stopped.

After returning to a paid plan, start the required programs manually.

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